Recently, Bisheng Packaging successfully completed the tailor-made production and end-to-end delivery of watermelon-flavored rubber flexible packaging from a famous Mexican brand of casual snacks. Thanks to its exquisite printing, with ultra high fidelity in color reproduction, stable and reliable barrier properties for freshness preservation and an easy-to-use and convenient bag design, the product successfully passed the customer's rigorous acceptance tests overseas. This achievement once again won Bisheng Packaging recognition in the Latin American market for its high-end candy packaging solutions.
High-precision, vivid color printing: create a powerful appeal in supermarkets
Gelatin-based sweets make extreme demands on packaging color saturation and graphic reproduction fidelity. For this project, our company employed a high-precision, eco-friendly and food-grade gravure printing process. This technique perfectly replicated the visual identity of the brand, characterized by a gradient from watermelon red to green, producing bright and rich colors, with an accurate and intricate record that resists fading or bleeding of color even during prolonged exhibition. This was combined with a large, highly transparent viewing window design, which clearly and intuitively shows the bouncing, chewable texture of the gums. This design maximizes visual appeal on supermarket shelves, helping the brand quickly capture consumer attention in the midst of overseas snack halls and significantly increasing product conversion rates at the point of sale.
Vivid, High-Precision Color Printing: Forging Unrivaled Competitiveness on Supermarket Shelves
Rubbery candies demand exceptionally high standards in terms of packaging color saturation and graphic fidelity. For this project, we employ a process of printing in food-grade eco-gravure of the highest precision. This technique allowed us to perfectly replicate the visual identity of the brand, characterized by a gradient transition of watermelon red and green, delivering vibrant and rich colors, with a precise and refined record. In addition, the print remains fade-resistant and free of color bleeding, even during prolonged shelf display. This is combined with a large, highly transparent display window design that clearly and intuitively shows the bouncing texture of the rubber. By maximizing visual appeal at the point of sale, this packaging allows the brand to quickly capture consumer attention on international snack shelves, significantly increasing product conversion rates.
Exclusive high barrier composite structure: durable protection for the quality and texture of sweets
Watermelon soft gums are a type of gel-based sweets highly susceptible to moisture absorption, softening, loss of flavor, clustering and deterioration, challenges compounded by the long transit times and variable storage environments inherent to cross-border shipping. Bisheng Packaging has specifically developed a high barrier multilayer composite film material designed for food packaging. This material effectively blocks the entry of moisture and oxygen, thus preventing the candies from becoming wet, sticky or soft, and preserving their original taste from the source. This innovation significantly extends both the cross-border logistics cycle of the product and its retail life, making it perfectly suited to meet the demands of long-haul shipping and multi-channel retail distribution networks throughout Latin America.
Furthermore, we have optimized the bag's physical properties—specifically its tensile strength and resistance to abrasion—to drastically reduce instances of bag rupture, product leakage, and seal failure during cross-border transit and warehouse handling. This comprehensive approach ensures the safety and stability of the overseas supply chain at every stage of circulation.
Easy-to-use stand zipper design: adapted to various global consumption scenarios
The packaging features a secure food grade stand-up zipper bag design. The bag stays upright and maintains an orderly and organized appearance, while the zipper allows for comfortable and smooth opening and closing, supporting repeated sealing. This design not only meets the needs of households that stock up on snacks for consumption over time, maintaining freshness between portions, but also perfectly suits various scenarios such as outdoor excursions, portability on the go, and informal sharing. It effectively preserves the dry and chewable texture of sweets over time, aligning closely with the daily consumption habits of Latin American consumers and comprehensively improving the end-user experience.
Strict Adherence to International Compliance Standards: Fortifying the Defense Line for Cross-Border Food Packaging Safety
Our company strictly adheres to the safety regulations of food contact materials in North America and Latin America, as well as China's national food safety standards (GB 4806). We maintain strict quality control over raw materials throughout the entire production process. From the selection of new eco-friendly food grade raw materials to automated production in a Class 100,000 clean room environment, and extending to final product seal integrity testing, temperature and humidity resistance assessments, and heavy metal traceability analysis, we have established a comprehensive, closed-loop quality management system. We retain samples from each production batch for archival purposes, ensuring that our candy packaging remains fully safe and compliant, facilitating smooth dispatch through import quality inspections in various overseas markets.
Deepen our focus on the overseas flexible packaging sector to continuously drive the growth of global snack brands
For years, Bisheng Packaging has been dedicated to providing customized flexible packaging services across the full spectrum of food products, including casual snacks, nuts and dried fruits, and sweets and canned foods. We offer comprehensive, one-stop-shop solutions covering the entire value chain: structural packaging design, creative design and prototyping, large-scale mass production and seamless cross-border logistics. The successful completion of the Sansabor sweets project in Mexico marks a significant milestone in Bisheng Packaging’s strategic efforts to deepen its presence in the Latin American market and refine its specialized packaging technologies for the confectionery sector. Going forward, the company will continue to prioritize innovation in flexible packaging technologies and upgrade its portfolio of eco-friendly, high-performance packaging solutions. Through uncompromising quality, efficient delivery and attentive service, we aim to partner with food brands around the world to jointly explore and capitalize on the vast untapped opportunities within the cross-border packaging landscape.
